
Unlocking Innovation in the Circular Economy
Today more than ever in history, organizations and governments face complex sustainability challenges that demand innovative solutions. The Hackathon de Economía Circular (Circular Economy Hackathon) in the Spanish region of Castilla-La Mancha is a prime example of how different stakeholders—businesses, academia, and public institutions—can come together to address environmental and economic challenges collaboratively.
As exclusive United States licensee of this methodology, PGS facilitates these types of dynamic, innovation-driven workshops. KREATUM is a structured, gamified methodology that empowers teams to break mental barriers, redefine problems, and generate practical, impactful solutions. Whether in corporate settings or sustainability-focused initiatives like the Circular Economy Hackathon, Kreatum transforms the way groups approach problem-solving and co-creation.
How KREATUM Elevates Hackathons and Multi-Stakeholder Innovation Sessions
1. Structured Yet Flexible Innovation Framework
The success of a hackathon or innovation workshop depends on guiding participants through a structured process while leaving room for creativity. KREATUM integrates a six-phase methodology inspired by Design Thinking and agile innovation frameworks:
Calcine: Ice-breaker exercises that foster lateral thinking and an open mindset.
Dilute: Reformulation of the initial challenge, helping participants deconstruct complex problems.
Combine: Generating disruptive, high-impact solutions beyond conventional thinking.
Sublimate: Strengthening ideas through critique, iteration, and validation.
Ferment: Developing solutions into feasible prototypes or pilot projects.
Project: Communicating and pitching solutions effectively.
This methodology ensures that diverse participants—whether industry experts, students, policymakers, or entrepreneurs—collaborate efficiently and move beyond surface-level ideas.
2. Co-Creation Across Diverse Stakeholders
Hackathons like the one in Castilla-La Mancha bring together people with different perspectives, which can sometimes lead to communication barriers or misaligned priorities. KREATUM’s co-competition model (cooperative yet competitive) encourages teams to align goals, share knowledge, and co-create solutions that integrate multiple viewpoints.
3. Transforming Ideas into Actionable Prototypes
One of the biggest challenges in multi-stakeholder workshops is ensuring that great ideas don’t get lost after the event. KREATUM’s methodology incorporates rapid prototyping and feasibility validation, helping teams refine their solutions into actionable, viable proposals that can be implemented post-hackathon.
4. Engaging and Motivating Participants
Traditional brainstorming sessions can often feel unstructured or lack engagement. KREATUM introduces a gamified approach, rewarding teams for their creativity, participation, and problem-solving skills. By integrating competition dynamics with collaboration, participants remain highly engaged, and their contributions become more valuable.
Real-World Applications: How Organizations Benefit from KREATUM
✔ Businesses: Gain practical, market-ready sustainability solutions while fostering an innovation-driven culture within teams.
✔ Universities & Research Institutions: Provide students and researchers with hands-on innovation training that translates into real-world impact.
✔ Government & Public Institutions: Identify and develop implementable policies for circular economy initiatives.
✔ Startups: Validate business ideas that address sustainability challenges while networking with potential partners.
Why Choose KREATUM for Your Next Hackathon?
The Hackathon de Economía Circular demonstrates the power of collaborative innovation in tackling environmental and economic challenges. KREATUM enhances this process by providing a structured, dynamic, and results-driven framework that turns ideas into real impact.
By leveraging Kreatum’s proven methodology, hackathon organizers can ensure that participants move from inspiration to execution, creating solutions that drive real change.
Ready to supercharge your innovation workshops?

Reach out to us at info@playglobalsolutions.com and learn how we can guide you to tackle real challenges, generate innovative solutions and foster collaboration within your organization, all through the power of play using KREATUM.
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